Worldwide Promotions DMCC 2406, Tiffany Tower, JLT

About us

About us

We are a trading operator at the global commodity and industrial commodity markets, providing management and consulting services during trading transactions


Our clients trust us and develop their business with us

Work approach


We aim to maintain long-term commercial relationships with our customers who value our scale, reputation and market knowledge. In addition, we are ready to guarantee:



A strong team with experience in working with projects of any complexity



A team of specialists is assembled for each project, whose areas of responsibility are clearly delimited that allows us to achieve maximum efficiency of work  



Maximizing efficiency of our client procurement budgets



We will please you with our approach to work: only proven suppliers, only proven products and raw materials, only proven factories



We provide delivery of necessary products in the shortest time thanks to our partnership with the best world producers and the debugged logistic schemes



We guarantee protection of information and personal data of customers



Our experience and impeccable reputation are the basis of our activity, but there are more very important points:


The Head Office in the UAE

Dubai is the world trading and financial center.  The well-thought-out rapidly developing corporate legislation and managing infrastructure make the UAE one of the best places for business development in the world.


Qualified personnel

Each of our employees has an extensive experience in the world markets of industrial products and foreign economic activity.Our team is our main resource.


‘Turnkey’ Package Deals

We take care of all concerns related to the purchase, sale, quality control and logistics at the international market of industrial goods


Full legal support

We provide preparation of legal documents for transactions in accordance with the international law and the laws of the countries-participants of the transaction


Manufacture Searching

We help our customers to find the product or manufacturer you are interested in all over the world


Responsible storage

We carry out pre-sale preparation, storage of goods and carrying out loading and unloading operations, thanks to wide business connections around the world

Company History

WORLDWIDE Promotions DMCC has been established in 2015

The Headquarter of WWP is located in the world trading and financial centre – Dubai, UAE.

Since 2015 WWP has been providing conclusion and execution of contracts for supply of mining equipment with global manufacturers – BSP Filtration Equipment, ABB Group, INOCON Technology. The company turnover exceeds USD 50 mln.

In 2016-2017 WWP expanded the range of its activities and attracted third-party customers to implement their own competencies and experience in various industrial markets:

  • Automobile tyres and spare parts:
  • Petroleum and petroleum-chemical products
  • Rolled metal products and metal goods
  • Mining and drilling equipment
  • Commodity market

In 2017, WWP arranged more than 1,500 transactions in amount of more than USD 500 million for the benefit of its clients.

Contracts for purchase and supply of industrial products are signed with the world leading manufacturers of raw materials and equipment from more than 50 countries.

The professional team of WWP has extensive experience in supply and sale of industrial products, long-term business relationships with global manufacturers of goods

In addition, for the direct arrangement and support of transactions of our clients, WWP attracts partners from Europe and Asia.


We are a young team of specialists with a clear understanding of the nuances of the international business and an experience in organization of foreign economic activity processes.

We can tell a lot about ourselves, but, perhaps, it is better to show it during our cooperation!

Anton Kalikov

Managing Director

Anton, having more than 10 years working experience in international companies, is the Managing Director of Worldwide Promotions DMCC

Prior to cooperation with Worldwide Promotions DMCC, during 3 years, Anton was coordinator for supply and procurement of LUKOIL International Services B. V. (UAE, Dubai). This division of LUKOIL provided management of projects in the field of oil and gas exploration and production in the Middle East.

Earlier, Anton acted as leading supply Manager of the Russian division of Emerson – the global manufacturer of Process control systems, Climate technologies, Power technologies, Industrial automation etc. and he also gained the experience in organization machinery and equipment logistics of the group of companies ‘StroyTransGaz’ when organizing construction procedure of the gas pipeline in Abu Dhabi (UAE).

Anton received his professional education at the Moscow University of International Relations (MGIMO) with profile in International economic relations.

He is a professional trader in the market of raw materials, a regular participant in international training for international export and import activities.